Cascades of water tumbled from scaffolding-supported troughs into a pool at the centre of the catwalk for British outerwear brand Hunter’s London Style Week demonstrate .
Set in a warehouse on London’s Albert Embankment, Hunter’s Autumn Winter 2015 presentation on Monday evening was developed to evoke the sights and sounds of Scotland – in which the company was founded in excess of 150 many years in the past.
Relevant story: Travelator catwalk carries versions all around House of Holland fashion demonstrate
3 waterfalls have been put in inside the cavernous space, each and every straddling the catwalk.
Scaffolding poles painted to match the red-orange runway supported a series of metal troughs, staggered each vertically and horizontally like actions.
Water pumped up from the pool in the centre of the catwalk poured down from the top basin as it overflowed into the trays under.
This cascade continued for the duration of the show, creating a soundtrack of falling water that accompanied sounds of thunder and rain played in the background.
Designs wearing the Hunter Originals collection walked a loop all around the kinked rectangular catwalk, passing beneath gaps in the scaffolding.
The idea for the set design and style came from the brand’s imaginative director Alasdhair Willis. Hunter’s team then worked with manufacturing business Gainsbury & Whiting to develop the set.
Ideal identified for its rubber wellington boots, Hunter has expanded its providing given that Willis joined the company in 2013. The brand’s product selection has extended to consist of a lot more clothes and equipment, and the set patterns for its biannual London vogue displays have grow to be a lot more extravagant.
This show, which was also streamed dwell on giant screens across the Uk, builds on the Autumn Winter 2014 presentation when models stomped down a water-covered walkway among bare tree trunks.
London Trend Week took place over 5 days and concluded on Tuesday. At the House of Holland demonstrate a travelator catwalk transported models close to, even though a runway of pink foam spikes matched information on garments at Mary Katrantzou’s event.