Domino’s Launches World’s First Driverless Pizza Delivery Vehicles

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United kingdom pizza chain Domino’s has launched the world’s first fleet of driverless delivery autos (+ film).

Starting up right now, pizzas ordered by Uk clients by means of Domino’s web site and mobile app will be served by the two-wheeled autos, which are named Domi-No-Drivers.

Outfitted with heated compartments, the autonomous scooters are capable to carry four times as significantly pizza as standard pizza delivery bikes ridden by humans.

Dominos-self-driving-driverless-delivery_dezeen_01 Render of prototype Domi-No-Driver

“While driverless automobiles when sounded like science fiction, it truly is now within our grasp,” stated Domino’s Pizza Uk marketing director Simon Wallis. “Harnessing this innovation for pizza delivery opens up a new world of options for us.”

The automobiles navigate by means of GPS technologies and function an onboard Pizza Interface (PI) that calculates the fastest route to the customer.


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Whilst in motion, a proprietary technique called HUNGAR (Hunger Detection And Ranging) identifies potential obstacles and other road consumers, enabling the automobile to flash messages of apology via an LED screen mounted at the front. Messages incorporate “Sorry”, “Apologies” and “What am I like?”

When it reaches its location, the Domi-No-Driver immediately sends the customer a distinctive passcode that makes it possible for him or her to unlock the proper pizza compartment on the automobile.

“Due to its patented driverless technological innovation, the automobile is capable to carry 400 per cent more pizza thanks to one hundred per cent less driver,” said the business in a statement.

Many companies are exploring driverless delivery systems. Both Amazon and Google have experimented with drones to transport parcels and supplies while in 2013, Australian firm Flirtey claimed to have launched the 1st-ever drone book-delivery support.

Nonetheless Domino’s fleet of self-driving pizza bikes is imagined to be the 1st use of autonomous street automobiles by a mainstream brand.

“Working with the most current technological innovation aids to ensure our clients have the ideal feasible experience,” stated Wallis. “We’re really enthusiastic to deliver these remarkable vehicles to streets across the Uk.”

The Domi-No-Driver support is obtainable to United kingdom pizza-purchasers from right now, April 1.

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